One of the biggest advantages of using chatbots is their ability to work around the clock. Unlike human agents, a chatbot is available 24/7. Whether it’s during business hours or in the middle of the night, chatbots are always ready to engage with visitors, answer questions, and guide them through the buying process. This ensures […]
Scientific marketing means using analytics, research, and experimentation to guide every decision. Instead of relying on gut feelings or trends, you focus on what the data tells you. This starts with tracking key metrics like conversion rates, cost per acquisition, bounce rates, and customer lifetime value. These numbers give you a clear picture of what’s […]
